Alwin Hoogerdijk, president of Collectorz.com, posted on his blog an interesting video and slides of his presentation on ESWC on how he does A/B Split Testing.
Amazon has started offering free cloud hosting – obviously as a way to counter Google’s free app hosting. It is interesting, but clearly has a different focus from Google’s offer – while you can use Google’s indefinitely as long as you stick with the limitations (500 MB of storage and 5 million page views), the […]
MailChimp recently posted an interesting article on how some designs look spammy to people. The research was done using Amazon’s Mechanical Turk, and turns out some e-mail campaigns get flagged as spam even though they weren’t.
I’ve just finished reading another WordTracker book – The Link Publicity Book. The purpose of the book is teaching you ways that can help you get featured by media – newspapers, magazines, big sites, etc. Getting featured on such places gets you direct traffic – plus traffic from blogger comments of those stories, PR from […]
An interesting article on Popular Science shows a system for automatic object removal on video. It is a bit like Resynthetize on Gimp or Content-aware fill on Photoshop. The video is also pretty cool, although sometimes parts of the object pop-up in the video.
I’ve just finished another of WordTracker’s books – Google AdWords PPC Advertising . I got it at a US$20 discount from one of their e-mails. I have been using PPC since before Google AdWords (Overture!), and I did read a few books along the way. So I thought I’d read this one, and if it […]
Interesting case study from WinZip and TrialPay. It details how Winzip used their download page – you know, the page that very often appears after you start a download – to display a TrialPay offer to buy the product. If you’ve never heard from them, TrialPay works by having offers from advertisers fund your purchase. […]
Plimus, one of the registration services I use, has a nice report which shows the last few hundred sales on a map. It looks pretty cool, and I thought I’d share mine here: On the actual report, you can click balloon to see the specific order data. Please note that this only covers a small […]
MailChimp posted some interesting numbers on their blog about how their free mailing lists worked out. The answer is – VERY well – 650% increased profit! They do add some thoughts on why that might not work for a start-up – the ratio between free and paid users seems to be around 10:1 for the […]
As I prepare to e-mail the newsletter to my users (yes, it has been quite a while…), I logged in on MailChimp – which I’m going to use instead of PHPList, which is nice and free but very limited – and I learned that since the last time I went there a whole lot of […]